About ME
I take time to understand, explore and create impact with purpose at every turn.
With more than 20 years of international experience across sports, mobility and retail industries, I combine strategic depth with operational execution.
I am not a pure advisor — I step in when clarity, structure and momentum are required. From portfolio architecture to process optimisation and interim leadership, I translate strategy into measurable results.
Having worked across both brand and supplier environments in Europe and Asia, I understand the full value chain — and how to align it.
Companies work with me when they need clear direction, disciplined implementation and tangible business impact.
Where I create impact…
Clarity in complex portfolio & product landscapes
Market-driven product performance
Scalable processes & smart AI leverage
Leadership in transition phases
Alignment that turns strategy into action
Corporate Experience & Background
SPORT & OUTDOOR
Product management, portfolio strategy and global development for helmets, eyewear and performance equipment.
MOTO & AUTOMOTIVE
Multi-brand portfolio strategy, product development and accessories management for international motorcycle markets.
RETAIL & E-COMMERCE
Hands-on experience across sales floors and digital commerce — with strong focus on customer behaviour, assortment logic and omnichannel alignment.